{"id":1448,"date":"2024-10-11T11:30:22","date_gmt":"2024-10-11T08:30:22","guid":{"rendered":"https:\/\/larissa.wordcamp.org\/2024\/?post_type=wcb_session&#038;p=1448"},"modified":"2024-11-11T18:57:15","modified_gmt":"2024-11-11T16:57:15","slug":"effective-personal-and-business-branding","status":"publish","type":"wcb_session","link":"https:\/\/larissa.wordcamp.org\/2024\/session\/effective-personal-and-business-branding\/","title":{"rendered":"Effective personal and business branding"},"content":{"rendered":"\n<div class=\"wp-block-media-text is-stacked-on-mobile is-vertically-aligned-center\" style=\"grid-template-columns:33% auto\"><figure class=\"wp-block-media-text__media\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/i0.wp.com\/larissa.wordcamp.org\/2024\/files\/2024\/10\/Maria-Zarotiadou-Speaker-Instagram-Post.jpg?resize=1024%2C1024&#038;ssl=1\" alt=\"\" class=\"wp-image-2257 size-full\" srcset=\"https:\/\/i0.wp.com\/larissa.wordcamp.org\/2024\/files\/2024\/10\/Maria-Zarotiadou-Speaker-Instagram-Post.jpg?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/larissa.wordcamp.org\/2024\/files\/2024\/10\/Maria-Zarotiadou-Speaker-Instagram-Post.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/larissa.wordcamp.org\/2024\/files\/2024\/10\/Maria-Zarotiadou-Speaker-Instagram-Post.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/larissa.wordcamp.org\/2024\/files\/2024\/10\/Maria-Zarotiadou-Speaker-Instagram-Post.jpg?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/larissa.wordcamp.org\/2024\/files\/2024\/10\/Maria-Zarotiadou-Speaker-Instagram-Post.jpg?w=1080&amp;ssl=1 1080w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p>\u03a4\u03bf \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc branding \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03c0\u03b9\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03b3\u03b9\u03b1 \u03ba\u03ac\u03b8\u03b5 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7, \u03b1\u03bd\u03b5\u03be\u03ac\u03c1\u03c4\u03b7\u03c4\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03ac\u03b4\u03b9\u03bf \u03ae \u03c4\u03bf \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03cc \u03c4\u03b7\u03c2. \u0395\u03bd \u03c4\u03c9 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd, \u03c4\u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc branding \u03c5\u03c6\u03af\u03c3\u03c4\u03b1\u03c4\u03b1\u03b9 \u03b1\u03bb\u03bb\u03ac \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bc\u03b5 \u03c4\u03c1\u03cc\u03c0\u03bf \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03b8\u03ad\u03bc\u03b1\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03b5\u03bd \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03bf\u03c5\u03bd \u03c4\u03b1 \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03b7\u03c4\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1.<\/p>\n\n\n\n<p>\u03a0\u03ce\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03c3\u03c5\u03bd\u03b4\u03c5\u03ac\u03c3\u03bf\u03c5\u03bc\u03b5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03c4\u03b9\u03c2 \u03b4\u03cd\u03bf \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03bf\u03cd\u03bc\u03b5 \u03c4\u03b1 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1 \u03b4\u03c5\u03bd\u03b1\u03c4\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1;<\/p>\n\n\n\n<p>\u03a3\u03c4\u03b7\u03bd \u03bf\u03bc\u03b9\u03bb\u03af\u03b1 \u03b8\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03ce\u03c2 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03cd\u03c7\u03bf\u03c5\u03bc\u03b5 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03b1\u03bd\u03b1\u03c6\u03b5\u03c1\u03b8\u03ad\u03bd\u03c4\u03b1, \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b2\u03b5\u03bb\u03c4\u03af\u03c9\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c5\u03c0\u03ac\u03c1\u03c7\u03bf\u03bd\u03c4\u03bf\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03bf\u03cd \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd branding, \u03b5\u03bd\u03ce \u03b8\u03b1 \u03b5\u03c0\u03b9\u03c3\u03b7\u03bc\u03b1\u03bd\u03b8\u03bf\u03cd\u03bd \u03c4\u03b1 \u03c3\u03c5\u03bd\u03ae\u03b8\u03b7 \u03bb\u03ac\u03b8\u03b7.<\/p>\n\n\n<div class=\"wp-block-wordcamp-session-speakers\"><span class=\"wp-block-wordcamp-session-speakers__byline\">\u03a0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b7 \u03b1\u03c0\u03cc<\/span><span class=\"wp-block-wordcamp-session-speakers__name\"><a href=\"https:\/\/larissa.wordcamp.org\/2024\/speaker\/maria-zarotiadou\/\">Maria Zarotiadou<\/a><\/span><\/div>\n\n<div class=\"taxonomy-wcb_session_category wp-block-post-terms\"><a href=\"https:\/\/larissa.wordcamp.org\/2024\/session-category\/marketing-branding\/\" rel=\"tag\">Marketing &amp; Branding<\/a><\/div>\n\n<div class=\"wp-block-wordcamp-meta-link\"><a href=\"https:\/\/larissa.wordcamp.org\/2024\/files\/2024\/11\/Zarotiadou-Effective-Personal-branding-Business-Branding.pdf\">\u039b\u03ae\u03c8\u03b7 \u03c4\u03b7\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b7\u03c2<\/a><\/div>\n\n\n<p class=\"has-background-color has-primary-background-color has-text-color has-background has-link-color wp-elements-cc1fa3581b137224dcdcf41d673eb703\">\u0397 \u03bf\u03bc\u03b9\u03bb\u03af\u03b1 \u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03c3\u03c4\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ac!<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":23134314,"featured_media":2328,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1731138300,"_wcpt_session_duration":2700,"_wcpt_session_type":"session","_wcpt_session_slides":"https:\/\/larissa.wordcamp.org\/2024\/files\/2024\/11\/Zarotiadou-Effective-Personal-branding-Business-Branding.pdf","_wcpt_session_video":"","_wcpt_speaker_id":[1447],"footnotes":""},"session_track":[26],"session_category":[29],"class_list":["post-1448","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-track-1","wcb_session_category-marketing-branding"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"November 9, 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